Strategy can be elusive in communications, often substituted with tactics or plans. But, without a strategic approach, it’s impossible to create real change.

Introducing a new brand to market, rebuilding a reputation after a crisis, changing stakeholders’ perceptions of a product or issue – they’re all significant challenges that demand a robust communication strategy. But, too often, tactical and reactive approaches are advised – and they don’t work.

Our unique understanding of strategy was forged in management consultancy, FTSE100 businesses, government, and political campaigns. We work with Corporate Affairs teams and senior executives to help them see beyond day-to-day distractions and build enduring communication strategies that achieve lasting results.

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“Blakeney has been exceptional in supporting LIVE throughout the course of the Covid pandemic. Their strategic advice, depth of knowledge, and expertise have been critical in ensuring our industry is on the political agenda and helping deliver our highly successful #LetTheMusicPlay and the #KeepVATat5 campaigns. They have helped us secure unprecedented Government support for our industry at the most critical of times.”

Greg Parmley - CEO, LIVE (Live music Industry Venues and Entertainment)