Terence is a senior digital communications strategist, content director, and creative consultant, having directed digital, brand, and social media campaigns for some of the world’s most successful brands and entities.

He began his career as an electronic music journalist then, following a period working in the U.S. for technology platform Beatport, set up his own PR consultancy for major music artists, DJs, festivals, and nightlife businesses.

Later, he joined Broadcast PR specialists Markettiers as Creative Director, where he directed digital, social, and video campaigns for clients including the UAE Government, Adidas, Marriott, Legal & General Investment Management, LEGO, Nissan, and Tata.

Terence left Markettiers to become Global Head of Digital PR at Rolls-Royce Motor Cars, where he oversaw the luxury brand’s digital, video, social, and influencer communications strategy for three and a half years during a number of pivotal product launches.